Since the search engines make it possible for humans, fast relevant information to each range of topics to receive, accepted them as ultimate sources of information in the meantime quite dominant factor position in the society. webmasters therefore undertake everything, in order to take profit from it.
According to some studies complex accomplished by renowned institutes, 90 to 95% of all Internet users finds the web pages over the search engines. For the webmasters it means: only who is right at the top positioned with the retrieval queries, this Potential can exhaust and be pleased thus about a continuously rising number of visitors.It is crucial to select the correct search word combinations so that possible qualified visitor, who looked exactly for the products, the information and services, which also offer you, to be addressed to be able.
The Most Important search Engine
There is a large number of search engines on the net. However, only the few become the market leader. Although one can observe today still another certain monopolizing of certain restaurant industries on the Internet, a prime example for this is search engine sector with Google as a market leader, is to be assumed it will give some prominent search engine in the future.
Today each search engine optimization begins with Google. The market research firm Nielsen/Net ratings determined the following order of the most popular search services in the USA for the month of January 2007:
* Google
* Yahoo!
* MSN
In this connection the optimization strategy for each project is clearly characterized. Since Google is also recognized as an outrider of other search engines, these evaluations are also partially referred into the own valuation criteria. Thus Yahoo evaluates the sites, which are well positioned with Google, repeatedly times above average well.
